5 comments
MLP Rebranding Decorations at Dutch Toy Store
Today we visited one of our local Toy Stores in the Netherlands, ToyChamp to be exact. While we walked towards the Aisle I noticed the new My Little Pony Logo and to my surprise the whole MLP Aisle (which isn't that big to be honest) was themed around the whole rebrand with new (lenticular) banners and some cute new vectors. Besides that they didn't had any new merchandise (we're quite behind with the Headband Singles being the only new thing) But it was quite nice to see that the new brand identity has already arrived overseas.

Have you already spotted some rebranding decorations at your store? Feel free to let us know!


MLP Rebranding Decorations at Dutch Toy Store

5 comments :

  1. where in the netherlands because i life thereπŸ˜‚πŸ˜‚πŸ˜…

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  2. I've seen the new logo on a banner above the magazines in Tesco (British supermarket) too.

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    1. You're lucky because hete in the us nothing has changed yet in the mlp toy aisle yet.

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  3. Wow, they still have Crystal Princess Celebration sets? They're WAY behind.

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    1. Well they do also have the first Wave of the Headband Singles and the Articulate Brushables but we also still have the first wave of the Hasbro Pop Ponies, The Wirst wave of the Water Cuties and Rainbow Rocks Dolls. We never got the Friendship Games Dolls, we don't have the minis, only the barn from the FiM Collection. Yeah we now have to get our merch from Germany since they have much more. :P

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