She was already listed in our database for quite some time but we never got some images of her until now. I'm talking about the Twilight Sparkle Undersea Carriage. One of our readers got a hold of some of the new movie brushables and included with them was an insert which shows the carriage itself. Like Pinke Pie and Rarity, Twilight Sparkle also had molded instead of brushable hair. What do you like more? Brushable hair or molded manes?

Thanks a lot to Richiesams for the image!

Over at the Hasbro booth at the San Diego Comic Con more exclusive merch has been shown. This time in the form of three new plush: A Songbird Serenade plush that will be exclusive for Target, a Toys"R"Us exclusive Tempest Shadow and a Rainbow Dash in pirate outfit that will only be available at Walmart.
We're estimating that Songbird Serenade is 12" tall and the others around 10".
It's remarkable to see that these are yet again exclusive figures, as these are definitely not the first exclusive figures that will be released for MLP The Movie: Target has an exclusive line of merch, and will receive a singing Songbird Serenade figure soon.
Thanks to Anto for the photos!

Tip for the fans: Check our list of MLP the Movie merch on Amazon for the first available sets!

Amazon has finally made some of the listings available with their original listing price. Still some items are missing but we'll add them along the way. Stay tuned on our Social Media Pages for further updates. Have them all below!

At first we thought it was just the name of a set, but Target is getting a full line-up of exclusive figures under the name of Magic of Everypony. At a Target in California this blind bags set was found which bears the name Magic of Everypony: Roundup, which features a total of 10 blind bags.
The three princesses have a pearl finish and all use the Princess Cadance blind bag mold. The mane 6 also have their usual molds, but do have an updated eye design. The real new figure here is Tempest Shadow, who got a different look from her Friendship is Magic Collection counterpart.
The set is available for $19.99 and is, just like the whole Magic of Everypony series, only available at Target.
Thanks to 759Silver for the photo!

A few weeks ago ToyWiz made some listings for a My Little Pony the Movie Trading Card Series, but today Enterplay has posted a small preview for these on their official Facebook page. We can see some of the main characters for the movie and the design of the cards, and I think that they look lovely. I love the dark colors a lot in contrast to the bright ones of the ponies.
Are you excited for this series? What do you hope to see? I would love to see some 3D-like cards!

While there are no real My Little Pony SDCC exclusives this year, Hasbro was nice enough to do show a scoop at the San Diego Comic Con with this Songbird Serenade figure.
It's not the same figure as the Songbird Serenade brushable we saw a little while ago, as this figure is around the size of a Fashion Style figure and her cutie mark is a button. Judging by the packaging, her character and the fact that she's voiced by Sia, she'll probably sing when you press her cutie mark, as well as light effects in her bow. She comes with a pre-styled mane and also a removable shirt.
Also shown on the box is the fact that she will be a Target exclusive. This might be good news for international fans, as their exclusives usually pop up in other stores around the globe as well.
(Credits to SDCC Unofficial Blog for the photos)

Tip for the fans: Check our list of MLP the Movie merch on Amazon for the first available sets!

The official Hasbro Youtube has uploaded two commercials. The first one is for the Swimming Seapony Pinkie Pie and the second one is for the Pinkie Pie Seashell Lagoon Playset. I have to admit that when I watch children's television these days I'm most of the time more interested in the commercials haha. As a kid I always loved them. Anyways have the two below.
Thanks to Tomo for the heads up!

The second Waves of the Seapony and Land & Sea Fashion Styles Brushables have now been listed on Amazon! We've already seen a glimpse of some of them during the New York Toy Fair this year but it's great we have now an official conformation with these listings and their high quality stock images. None of them are available yet but expect them to be available within a few weeks. We'll let you know when they do. Have all the listings below!

Last week (well, actually 2 weeks ago) we asked you whether you play the MLP CCG. Overall only a small percentage of 8% plays the card game! Aside from those that play we see that  34% is not interested and 20% never knew about it. Luckily for Enterplay there is still a pretty big group of 23% that collects the cards and almost 13% of the respondents might try it out soon.