Fans of My Little Pony in the US will be happily surprised that new Happy Meal toys are coming soon to McDonalds. However, there's a downside: they're not related to MLP The Movie, and are actually old.
That's right, the figures coming to Happy Meals in a few weeks are the exact same figures that were released in Europe back in March. This set features figures of Pinkie Pie, Rainbow Dash, Rarity and Twilight Sparkle with brushable tails and every character comes with their own accessory.
And that's not all! Aside from figures, you'll also be able to get My Little Pony masks of the same characters, which were originally released in January 2016, making this set over 1.5 year old!
Overall this is a pretty weird move, knowing that the release of this Happy Meal set is around the same time as MLP The Movie, we would have expected something related to the movie to be including, but sadly this is not the case.
Thanks to Priscilla and anonymous for the heads-up!

Yesterday we posted about a massive amount of new Amazon listings. Turns out that a few of them actually already received some stock images. The first one is for Cloud Flutter the Baby Hippogriff which we spotted in packaging before. And the second two listings are for a Pinkie Pie and Twilight Sparkle Fashion Style pony which will make the second wave of the movie Fashion Styles. (the first wave containing Applejack, Fluttershy and Rarity)

Well luckily I have no college today. Also just finished my Seaquestria Display and as I type this one of those baby Seaponies is falling off again... Anyway Amazon has gone crazy with new listings for upcoming toys. But as usual the first time we see these the listings themselves are quite vague what they exactly are. I tried to categorize them all. Because they are called "Fashion Doll" doesn't mean they are Equestria Girls exclusive, brushables also got these placeholder names before. Because of that it's quite hard to tell what's what. I tried sorting them by size for now but even that might change in the future. Feel free to speculate though! :)

About a month ago Entertainment Earth had listed some new items for the movie. Along them was also a listing for three new Friendship Packs with the following combos: Pinkie Pie and Princess Skystar, Twilight Sparkle and Songbird Serenade and Capper Dapperpaws with Rarity. Entertainment Earth has now updated the listing with an image!

My Little Pony has had it's own Monopoly Junior game for ages, and the latest release is already over 1.5 years old. Now, a new listing has just revealed that the board game is getting a re-release under the Friendship Festival brand, which is exclusive to Toys"R"Us.
Thew new board game will have a My Little Pony The Movie-themed update regarding the graphics, but all locations, markers and figures are still the same as the earlier version. Only the money and cards did get a little update, but none of this is much exciting if you already own the previous version.
Right now only Toys"R"Us Canada has it listed for C$24.99.

The website comicbook.com has posted the first images for the brand new Equestria Girls Dolls! And boy do they look different. For me, it's in a good way since I kinda dig the new look for them. I like that they all kinda reflect their personality. Take Pinkie Pie and Sunset for example. The clothes are also much more detailed than before. As for articulation we can see that there isn't any knee articulation. But there is some in the elbows which is nice.  They are expected to arrive in Spring 2018.

Back in July we talked about two new teased sets on the Argos UK website, and while Deco Rarity were released not long after, the other listing was removed.
Up until today, because images were found on Taobao of the exact same set, but with the US-exclusive sticker on for Kohl's. This reveals the exact contents of the set, which features brushables versions of the mane 6 and Tempest Shadow and loads of stickers of all cutie marks in all kind of colors. The ponies themselves do already have cutie marks, so the stickers are not required to make the ponies complete, it's just for additional decoration.
As far as we can see only Tempest Shadow is new in this set. She looks very close to the Friendship Festival brushable, but lacks the glitter. The other ponies with new body style, all hoofs down and a close mouth were available in the Reboot Series.

No word from Kohl's or Argos so far about the price or availability of this set yet, but since the movie premiers in about a month I don't think it'll be too long before these can be found in stores!

Thanks to Leader Pony for the info!

Time for some non-movie merch! It's been a while. Some months ago we reported about beach-themed Minis listed on Amazon. But now Amazon has updated the listings with images! The beach set contains Applejack, Fluttershy, Pinkie Pie, Sunset Shimmer, Trixie Lulamoon and Twilight Sparkle. What's also nice is that the packaging got a nice make-over for this set with tropical designs all over and some nice traditional-style for the artwork. The packaging now also mentions Hasbro's Official Youtube Channel as well.

Quite some activity this night with all the messages we got of the Build-a-Bear Ponies. Didn't expect anything else though since it was clear they would be released today. Anyway Build-a-Bear now has movie plush of Tempest Shadow and Songbird Serenade, and Pinkie Pie, Rainbow Dash and Twilight Sparkle received new versions. As usual a lot of clothing has also been released along with a song from the movie. All of these should now be available in stores. However some listings have appeared only on certain sites. We'll try to update this as we find new ones.

Have all the items and listings below. Thanks to everyone for the heads up!

The earlier waves from the Friendship is Magic Collection had a rather consequent release schedule, but with the later sets it has gotten rather random. We've already seen releases from the later Canterlot/Movie line, while some people were still waiting for the final sets from the previous series to be released.
Luckily the older set is not forgotten and the Single Story Packs from the Rarity series are now available on Amazon. The four figures are sold individually for $8.95 each and come with unique molds and accessories fitting the characters. Listings for all figures can be found below!
Thanks to SLPhotos for the heads-up!