We had to go back a long way to find our first interaction with Kayou, and found this post from 2021 where we imported and reviewed a box of My Little Pony trading cards from China. Then, fast forward 4 years to 2025 and Kayou became a cards and merch giant in their mainland with plans to create a globally available My Little Pony card game.

We haven't been in the loop of Kotobukiyas latest works, but thanks to a heads-up we got from an anonymous follower we learned that they're still creating new My Little Pony bishoujo statues!

It's been relatively quiet with My Little Pony merch announcement, but last week an exciting press release was sent out by Hasbro, announcing a new official MLP Card Game to be released by Kayou.

After releasing smaller Kwistal Fwenz figures over the past few years. Mighty Jaxx has now announced to release bigger bigures of the series named: Kwistal Plus. The first one being Twilight Sparkle in all her Princess Alicorn glory. This stunning sculpture of her featuring a crystalized mane and tale stands 8.5 inches/21.5 centimeters tall and is sure to be a nice highlight of your (kwistal) collection!

She will be $169 USD and up for pre-order in about two days. If you order at Mighty Jaxx you can also use our referral link with which you get $10 off $100! We'll let you know once she's up for pre-order!

Have some more images and the official description below.

 

After many requests from collectors and quite some research we can finally release the G3 plush database today! This has been one of the biggest gaps in our MLP database for years, and we're happy to have it online now.

Finding My Little Pony themed apparel for kids is pretty easy, and in the heyday of G4 adult clothes and accessories were available practically everywhere. Nowadays most adult lines feature retro designs with G1 ponies, and our review for today features a first generation line-up too, but with a big twist.

Because what if the simple shirts and necklaces are too subtle for you? What if you want to go all-out and really let your inner pony sparkle?

During the Spielwarenmesse in Germany this year, Mighty Jaxx has teased these adorable upcoming Kwistal My Little Pony figurines. Whereas previous sets were released with the Blind Box format in mind, these are actually all sold seperately. Another difference for these figures is that they are also taller! The Blind Box Kwistal Fwenz series figure each are about 3 Inches/8 cm tall. The Princesses have a height of 6 Inches/15.5cm 

Our My Little Pony database was ready for a (well overdue) update over the weekend and several of the items we added might not have been posted about on our blog or social media. Therefor a quick update on everything that has been added, so that everyone who is not subscribed to our newsletter know what's new.
(You can subscribe to our newsletter on your database profile).

A lot of news has come from China in the past days, and to prevent our blog flooding with smaller posts we're combining them here in this collected blog. We'll take a close look at the new trading cards from Kayou, loads of plush by ReeSee and a collection of blind bag figures from Dinosaw.

We honestly thought that the fad was over, but apparently Funko still sees a future in NFT collectibles as they announced the second series of their digital MLP cards.

 

Those who've followed us for some years now, might remember that time where we bought some MLP Trading Cards from China. For us this was the first time we heard of the brand Kayou and if you read our review, they made some pretty cool cards!

Well, turns out they even make more than just cards as appareantly they had a presentation last Friday where they display some new upcoming products. And not just cards, but beautiful figures and acrylic standees as well! Included are figures that also serve as a card stand, a very nice dynamic Princess Celestia and we can even expect some figures of characters we don't see getting much merch: Discord and Mistmane. 

Aside of the figures we can also see several Acrylic products such as acrylic cards, and some very cute sweet inspired standeed. We hope these will be available soon! For now you can visit their official website which has links to some of their official stores, or you can get them on Aliexpress once they hit. Do let us know if they do!

Thanks to Tomo for the heads up!

We used to post about new My Little Pony releases from Mighty Jaxx about two to three times a year. Lately it has been quite with relevant news (they still have a lot pretty releases!), with the latest addition being Rainbow Dash by Ricardo Cavolo.

A very surprising new pony has been spotted on the Vietnamese online shopping website Shopee: Scout Kindheart, which is tied to the partnership between Hasbro and Girl Scouts of the USA. Alongside her the same listing also reveals Sparkle Series Izzy and Pipp.

It's not common to see a brand new reveal from Europe, especially one that is directly found on Amazon, but it's the case today with this new set called Dragon Light Reveal. Not only do we get a new character, the set introduces a new design too.

We're a bit late with the news on this new set by Pop Mart, but we still wanted to get the news out there, especially since they are available internationally now. If you haven't seen this set yet, or didn't know they can be found on Amazon yet, then read on!

Over in Chile a brand new set was just found in stores, with a new brushable twist: the Celebration Tails set features Zipp, Pipp, Izzy, Misty and Sunny with long tails!

It has been a bit quiet lately, which seems a bit... odd given it's also the 40th birthday of the My Little Pony line this year, and aside from the Style of the Day brushables we haven't heard much from Hasbro lately, however we (finally) have some news for you!
Update: Now available on Amazon US!

Australian accessory designer Erstwilder has announced their retro My Little Pony line-up of accessories, and it looks amazing! The collection features their signature vintage-look with a mix of acrylic and resin resulting in large multi-layer brooches, earrings and a necklace with a 3D look. Also included are enamel pins and keychains.
Update: The collection is now available! Be fast, as some items are already sold out. And be sure to check our referral link to get $10 off.

Subscribers of our MLP Database newsletter might have seen this surprising release already, but what you might not know yet is that these Tsunameez keychains were found at Hot Topic!

Fans of larger "Fashion Style" ponies recently got treated with an Opaline brushable, and that trend is now continuing with yet another new character: Misty Brightdawn is getting her first release, as part of the new "Style of the Day" line.