If you didn't think MLP The Movie was going to be mainly exclusive sets, well think again. Yet another store-tied figure has popped up, this time at Walmart. While Target has a monopoly (unintended Hasbro pun) on Songbird Serenade, basically all pirate merch is only available at Walmart. This Flip & Whirl Rainbow Dash is no exception as you can see on the box above.
Aside from an updated box and pirate details she also says "It's time to be awesome!" while flipping, in comparison to the original Flip & Whirl figure.
The figure still requires a single AAA battery to work and is available for $24.88 in stores, as she's not yet available online.
Thanks to Breyer600 for the photo and info!

Ah great, time for some late-night posting again. Target has listed all the MLP The Movie Exclusive Items on their website. Have all the listings + info and images below!

Singing Songbird Serenade

Songbird Serenade is Equestria's singing sensation of the century! Everypony can sing along with this singing pony figure by pressing her colorful cutiemark. Songbird Serenade's famous hair-do is accessorized with a bow that lights up when she sings. Help this famous pony out of her removable jacket and imagine she's resting up for her next big event!
Includes pony figure, removable outfit, and instructions.

At this year's SDCC we saw the announcement for the first Tempest Shadow plush, which is going to be an Toys"R"Us exclusive. Or is she? Because Entertainment Earth has just released a listing for her, including a regular price and pre-order date. We've had a close look at both plush, and they really look like the same figure to us! So even if you can't get her a Toys"R"Us, you can get her at EE.
The soft Tempest Shadow plush is available for pre-order at $11.99 and will be released somewhere in August.

Great news for both fans of the upcoming MLP Movie and collectible statues: The Storm King and Grubber figure from the Fan Series can now be ordered on Amazon! While it's technically a pre-order, the release date is set for August 1st, which is just 4 more days.
This tall statue of Storm King really shows his dark character with transparent lines of thunder around his arms and staff. He's accompanied by his, much smaller, sidekick Grubber.
The set can be ordered for $29.99 on Amazon and can also be shipped to some other countries.

And be sure to check our curated list of MLP The Movie Merch that's now available on Amazon!

There's been so much news lately that you might not have seen this, but we're currently running a giveaway for a total of 5 Crystal Clear Rarity trading cards designed and signed by Ilona, our site admin! The giveaway ends in 3 days, so be sure to join now!

So, what do you have to do to claim your chance of winning one of the cards? Easy! Simply do any of the instructions below (doing all 4 will quadruple your chances!):
- Follow us on Tumblr and reblog our giveaway post
- Or like us on Facebook and like our giveaway post
- Or follow us on Twitter and retweet our giveaway post
- Or follow us on Instagram and like our giveaway post

The giveaway will end on July 30th, so be sure to enter on time!

Giveaway Note: Be sure that we're able to reach you when you win! On Facebook you might need to check your 'Other'-inbox, on Tumblr you need your ask-box open and Twitter users need to enable direct messaging. We'll send the winner a private message and wait for 3 days. If we do not get a reply in time we will have to pick another winner!

Did the SDCC already end? It was only a few days ago that we first heard of the new Singing Songbird Serenade figure, and now it's already available in stores!? That's news we definitely can't save up for a store finds post, so here it is!
If you haven't heard about Songbird Serenade yet, she's a new character for MLP The Movie voiced by Sia. All merch of her will be exclusive for Target, and this particular version can sign and has a light-up hair bow.
She's now available in Target stores for $24.99, but be aware that in most stores these have been spotted only 2 were on the shelves, so this run might be out of stock quite soon.
Thanks to Victor for the info!

Tip for the fans: Check our list of MLP the Movie merch on Amazon for more movie merch that's now available!

I still remember the first personalized book that I got when I was amazed by the fact that the book was all about me and my family! Now you can create your own personalized and ponified book at Hallmark. For $44.95 you get a 20-page hardcover book with custom names and character designs. You can freely try out the personalization options and create a preview of the book. We're not going to spoil anything (as the whole story is shown in the preview), so read that at your own risk.
The book itself has been written by Amy Trowbridge-Yates with illustrations from John Sprengelmeyer.
And while we're talking Hallmark, you can also get greeting cards and a G1 Moondancer ornament in Hallmark stores and online.

It's been a bit quiet around My Little Pony PEZ lately, but they've recently started to create new dispensers in the form of PEZ Connectibles. These "building kits" are comparable to Hasbro POP ponies with interchangeable bodies, wings and tails. Alongside the figure you also get a sticker sheet and of course some PEZ candy to go with the dispenser.
Only Twilight Sparkle and Rainbow Dash are available at the moment, but just like the regular dispensers these might be released in waves, so keep an eye out in your local candy store.
Thanks to Ayu for the info!

If there's one company known for combining brands and licenses, it must be Hasbro. Board games, Rubik's Cubes and even complete brands have themed up with My Little Pony in the past.
Something they didn't create a My Little Pony version of yet, was Pie Face. This game of luck and faces full of whipped cream has been around for ages, but was recently revived. Now more and more version are being release, including one for Pinkie Pie (who else?). Overall the concept is the same as with all other versions, but the face frame is based on Pinkie Pie and the spinner and base have a pink-ish theme as well.
One thing to notice, is that this game is only to be released by Toys"R"Us under their Friendship Festival line of exclusive merch. And it's up on their website right now for $19.99.
Thanks to Macy for the heads-up!

Tip for the fans: Check our list of MLP the Movie merch on Amazon for more movie merch!

Around 2 weeks ago we first saw official stock images of the Applejack and Boyle pirate figures, which are going to be part of a new Guardians of Harmony Good vs Evil line. BigBadToyStore went a step further and released a series of close-up photos of the figures, showing more details of the two. The release date is still set for very late July / beginning of August, though.

We were lacking behind a bit with the store finds again, so here's another post with all that was sent in! And always keep sending stuff in and enjoy your merch hunts!
If you happen to find brand new stuff in your local store, then feel free to write us a small message with photos.

Last week we asked you what you thought of the Pinkie Pie Rubik's Cube. Surprisingly enough most of you (33%) actually think it's cute! Even though the responses were pretty negative at first it's only 16% who think it's scary, 8% who don't like the looks and 11% ask themselves why this was created. Another big group of 17% are still unsure about it, but 13% of you absolutely love it!

ARRRRRE YA READY KIDS? Walmart has listed the upcoming Pinkie Pie and Twilight Sparkle Guardians of Harmony Pirate figures together with a HQ stock image + Official Descriptions. No other info is shown and they aren't available yet as well. Twilight looks really cool in my opinion, that black really suits her. Alright mateys have everything below!

Alright there's even more Friendship Festival news for you as the Princess Parade Set has now also been listed on the Toys'R'Us website. We already saw it at the SDCC This year but this set contains Princess Cadance, Celestia and Luna. Like the other main ponies of this line their wings are translucent and their legs are covered with glitter. You can order this set for $19.99

Another update from Amazon right now with the availability of various new MLP The Movie sets, including the Fashion Style seaponies! It's the first official batch that's being sold, in contrast to the somewhat overpriced third party listings from the past weeks.
The first wave of the Land & Sea Fashion Style ponies consist of Fluttershy, Pinkie Pie and Rainbow Dash, who are available for $11.99 each. They have 8 points of articulation and come with a seapony tail, which is removable.
Princess Skystar, Fluttershy and Twilight Sparkle are available in the first Glitter & Style set for MLP The Movie, and they come combined with several accessories each. They have glossy eyes and translucent wings, but their seapony tail is permanent. They're priced at $16.99 a piece.
And finally there's the Seashell Lagoon playset, for $39.99, with Pinkie Pie and a beautiful light-up wall and bubble maker. As usual Hasbro didn't save on accessories for this playset, so you'll get plenty of food, pearls, crown, furniture and even a fish to keep Pinkie Pie company.

All Amazon Listings:
- My Little Pony The Movie Land & Sea Fashion Style Fluttershy
- My Little Pony The Movie Land & Sea Fashion Style Pinkie Pie
- My Little Pony The Movie Land & Sea Fashion Style Rainbow Dash
- My Little Pony The Movie Land & Sea Glitter & Style Fluttershy
- My Little Pony The Movie Land & Sea Glitter & Style Princess Skystar
- My Little Pony The Movie Land & Sea Glitter & Style Twilight Sparkle
- My Little Pony The Movie Seashell Lagoon Playset (With Pinkie Pie)

We've also added the listings to our curated MLP The Movie merch list on Amazon, which includes all currently available sets and figures.

We saved up a few book announcement for another big post on MLP The Movie books. Aside from reading books we also have some activity, puzzle books and a calendar for 2018. There is also a new busy book, infamous for the figures that it included. We're certainly interested in what figures it will include this time! What we do know, is that one of the books, Dive into Adventure, does include a very nicely molded seapony Pinkie Pie.
Below we have all details currently available on the new books, including (pre-order) listings and cover images for all.

Looks like the first wave of the Baby Seaponies are now available for order on Amazon. They are $6.99 each and they are classified as add-on items which means that these items ship with qualifying orders over $25. Have the listings below!

On the Target website a listing has shown up for a deluxe costume of Songbird Serenade by Disguise for $25. While Disguise recently announced their full line-up of MLP The Movie costumes, and this one wasn't part of that. That fact combined with the info that all Songbird Serenade so far are only available at Target is a strong hint that this costume is going to be another Target exclusive.
Below is the description that Target provides for the costume, which will be available in sizes S (4-6) and M (7-8):

Become your favorite pony, the hottest musical act in Equestria, Songbird Serenade in our Songbird Deluxe costume. Get the complete Songbird look with our tunic, pants, glovettes and mask. Tunic features matte satin fabric on bodice and shimmer organza glitter fabric with cutie mark skirting overlay. Pants have elastic waistband and flare hem with glitter organza fabric.

We haven't seen any images yet, but Argos launched two mysterious listings about seapony figures for MLP The Movie. Interesting to see is that both sets will feature options to decorate or customize the characters.
The first set, called Deco Party with a 6" Rarity comes with two fabric skirts in the same of seapony tails and two markers to decorate those skirts. This sounds like a new type of Fashion Style!
Cutie Mark Pack is the name of the other set and comes with Tempest Shadow and the full mane 6. They're customizable with included glitter stickers of cutie marks. Sadly the listings does not mention anything about their size, but judging by the pricing they'll be regular brushables.
Argos is the first website to list these figures, but Argos is also known for sharing exclusive with Target. So maybe these will pop-up there soon too. We'll keep you posted!
Listings at Argos (United Kingdom only) can be found below:
- My Little Pony Deco Party (£25.99)
- My Little Pony Cutie Mark Pack (£39.99)

Tip for the fans: Check our list of MLP the Movie merch on Amazon for the first available sets!

She was already listed in our database for quite some time but we never got some images of her until now. I'm talking about the Twilight Sparkle Undersea Carriage. One of our readers got a hold of some of the new movie brushables and included with them was an insert which shows the carriage itself. Like Pinke Pie and Rarity, Twilight Sparkle also had molded instead of brushable hair. What do you like more? Brushable hair or molded manes?

Thanks a lot to Richiesams for the image!

Over at the Hasbro booth at the San Diego Comic Con more exclusive merch has been shown. This time in the form of three new plush: A Songbird Serenade plush that will be exclusive for Target, a Toys"R"Us exclusive Tempest Shadow and a Rainbow Dash in pirate outfit that will only be available at Walmart.
We're estimating that Songbird Serenade is 12" tall and the others around 10".
It's remarkable to see that these are yet again exclusive figures, as these are definitely not the first exclusive figures that will be released for MLP The Movie: Target has an exclusive line of merch, and will receive a singing Songbird Serenade figure soon.
Thanks to Anto for the photos!

Tip for the fans: Check our list of MLP the Movie merch on Amazon for the first available sets!

Amazon has finally made some of the listings available with their original listing price. Still some items are missing but we'll add them along the way. Stay tuned on our Social Media Pages for further updates. Have them all below!

At first we thought it was just the name of a set, but Target is getting a full line-up of exclusive figures under the name of Magic of Everypony. At a Target in California this blind bags set was found which bears the name Magic of Everypony: Roundup, which features a total of 10 blind bags.
The three princesses have a pearl finish and all use the Princess Cadance blind bag mold. The mane 6 also have their usual molds, but do have an updated eye design. The real new figure here is Tempest Shadow, who got a different look from her Friendship is Magic Collection counterpart.
The set is available for $19.99 and is, just like the whole Magic of Everypony series, only available at Target.
Thanks to 759Silver for the photo!

A few weeks ago ToyWiz made some listings for a My Little Pony the Movie Trading Card Series, but today Enterplay has posted a small preview for these on their official Facebook page. We can see some of the main characters for the movie and the design of the cards, and I think that they look lovely. I love the dark colors a lot in contrast to the bright ones of the ponies.
Are you excited for this series? What do you hope to see? I would love to see some 3D-like cards!

While there are no real My Little Pony SDCC exclusives this year, Hasbro was nice enough to do show a scoop at the San Diego Comic Con with this Songbird Serenade figure.
It's not the same figure as the Songbird Serenade brushable we saw a little while ago, as this figure is around the size of a Fashion Style figure and her cutie mark is a button. Judging by the packaging, her character and the fact that she's voiced by Sia, she'll probably sing when you press her cutie mark, as well as light effects in her bow. She comes with a pre-styled mane and also a removable shirt.
Also shown on the box is the fact that she will be a Target exclusive. This might be good news for international fans, as their exclusives usually pop up in other stores around the globe as well.
(Credits to SDCC Unofficial Blog for the photos)

Tip for the fans: Check our list of MLP the Movie merch on Amazon for the first available sets!

The official Hasbro Youtube has uploaded two commercials. The first one is for the Swimming Seapony Pinkie Pie and the second one is for the Pinkie Pie Seashell Lagoon Playset. I have to admit that when I watch children's television these days I'm most of the time more interested in the commercials haha. As a kid I always loved them. Anyways have the two below.
Thanks to Tomo for the heads up!

The second Waves of the Seapony and Land & Sea Fashion Styles Brushables have now been listed on Amazon! We've already seen a glimpse of some of them during the New York Toy Fair this year but it's great we have now an official conformation with these listings and their high quality stock images. None of them are available yet but expect them to be available within a few weeks. We'll let you know when they do. Have all the listings below!

Last week (well, actually 2 weeks ago) we asked you whether you play the MLP CCG. Overall only a small percentage of 8% plays the card game! Aside from those that play we see that  34% is not interested and 20% never knew about it. Luckily for Enterplay there is still a pretty big group of 23% that collects the cards and almost 13% of the respondents might try it out soon.

Amazon has listed quite a lot of new Equestria Girls Related items. We haven't heard much of any new releases these days about them. So it's about time isn't it? First of all I think its safely to assume that all of these will be minis since, well we haven't seen any of the normal ones for a while, not even at the Toy Fair this year. The Amazon descriptions are just your generic placeholder ones so don't mind those. What is interesting though is that we can expect Beach, and Park themed sets. That means the girls with probably some cute beach-themed accessorizes and play sets perhaps.

After many months of intense data gathering and designing, we are proud to present you: LPS Merch. This website contains all the Hasbro Littlest Pet Shop releases from the very first generation to the current 6th generation. A total of more than 4700(!) actually. I have to admit I already started this project in secret in 2015-2016 but only the G5 ones, haha.
Like our other websites you're also able to create your own checklist and wishlist to see how your collection is coming along. Some pets are still missing as well as a plush, media and other sections. These will all be added over time. So to sum it all up:

We're very happy to finally announce this giveaway: We're giving away 5 SIGNED copies of Ilona's Crystal Clear Rarity card that has been featured in Enterplay's Series 4 trading card set!
At the end of the giveaway we'll pick 5 lucky winners who will each receive a signed card (your pick whether Ilona signs the front or back) and free worldwide shipping is of course included.

After Ilona's card ending up in the Series 4 Fan(tastic) Art line of cards we were fortunate enough to receive a full Booster Box of trading cards! To celebrate this all we've made this special post will all info on the trading cards, including an unboxing video of the booster box, we've updated our Enterplay Database with images of almost all Series 4 Trading Cards and have a list of all fan art cards that are featured in this series as a congratulation to the winners.

Hasbro is known for combining popular franchises with their line of games, like monopoly and connect 4. But what about their Rubik's Crew line? No problem must have been the thought in Hasbro's gaming division when they came up with this rather bizarre Pinkie Pie figure.
The puzzle itself is a 2x2 Rubik's Cube in the shape of Pinkie Pie's head, including facial details and her mane, and the body is a loose display stand. It won't be the hardest Rubik's Cube to solve, but it's a fun challenge for starters or a neat MLP collectible.
No release date or price information has been given yet, but a similar figure from Transformers is available at around $12 to $15, so expect this to retail at the same level. And as the packaging mentions MLP The Movie we guess this figure will be available before or around the movie opens in theaters.

Just like our previous store finds post, MLP The Movie merch is getting available in loads of places. Not only in stores, but online too! Check all listings below and don't forget to send in your personal finds for the next post!
If you happen to find brand new stuff in your local store, then feel free to write us a small message with photos.

The reveal of the "Magic of Everypony" set yesterday was quite a big surprise but it's a clear sign that Target will have an exclusive "line" this year. I was asking myself what we could also expect and I was thinking of several new brushables. Remember that Songbird Serenade one for example? One of our readers has now spotted another new brushable on Ebay of Tempest Shadow and man she's looking awesome. We have the listing here for those interested.

Out of nowhere Target has released an exclusive MLP The Movie brushables set of the mane 6. The set is called Magic of Everypony and features the complete mane 6 in 6 inch Fashion Style size with accurately cut and styled hair.
According to the photo no accessories are included, but I do see a glimpse of what seems to be Applejack's hat.
The set is sold at $59.99, which is about the same as their earlier Wonderbolt collection of Fashion Style figures. The photo was taken in a Target in Chicago, and there is no online listing available yet.

It's almost bizarre that we've not yet seen this set before on Taobao or eBay, so seeing this pop-up so suddenly at Target is very rare.

Thanks to Victor for the photo!